Jan 30, 2015
How do you cope on those days when you walk into your exam room, only to be confronted by a patient clutching reams of computer printouts, and demanding answers? "Because they told me I should get this/take this/have this ......"
Not well, I bet! Especially after the 5th or 6th patient of the day.
The frustration and tedium of these repeated experiences prompted ENT surgeon Russell Faust MD PhD into action.
Not content to put up with the health information garbage he felt patients were being exposed to, he decided to publish his own patient education materials on a website, and steer both new and old patients to the site for answers.
The rest is his history ... and his story, which you can listen to in my interview with him. In this conversation, I explore how his hobby of computer geekiness, along with his passion for accurate patient education, morphed into a full-fledged consulting, coaching and speaking business, now housed under the umbrella consortium of Windriven Group Inc., one that has now become his primary occupation.
His current blog also offers free guidance for practitioners and health systems to better connect with their communities.
When you are done listening to us chat, please stop back by The Entrepreneurial MD and add your comments or questions.